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The Benefits Of Guest Posting

admsearc : March 11, 2013 4:00 pm : Uncategorized

Guest posting is a great way get great  back links from other places on the web pointing toward your website. It is the idea of approaching a blogger and asking them if you can write a post or article that they can post on their website, with a link to yours. They receive updated content and you receive a link. When it comes to guest posting it’s important to identify bloggers in your relevant niche and ask them if you can guest post. You can write a guest post on pretty much any topic as long as it matches the theme of the blogger’s website.

For example, if you have a website about video games then you will want to guest post on another gamer’s website. This post or article that you create with a link to your website will not only help optimize your site in the search engines but can also drive relevant traffic as well. Sometimes it can be tricky to get a guest post approved because the blogger may receive dozens of requests per day. If you’re looking for help with driving traffic and help improve your site’s SEO….

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Why Invest In Internet Marketing?

admsearc : January 9, 2013 4:10 pm : Uncategorized

How much would you invest into Internet Marketing?

If it meant making more money than you invested?

Many Business Owners fear Internet Marketing!

It is just like advertising… Put money in to get more money back! Hopefully make a profit!! (Link to that 1 page you created) We only use the white glove approach when it comes to our clients and we help them create a very beneficial plan to help them meet or exceed their business goals!


Internet Marketing can be a mixture of local SEO, Social Media Marketing and Video Marketing; basically promoting your company so that you can be in front of your customers that want or need your services.


Your customers are on the internet so why would you hesitate to do the most you can do on the internet whether it was Social Media Marketing, Internet Marketing, New or Enhanced Website, Video Marketing or just targeting your traffic online. It’s essential in business to always go where the customers are. In this day in age, it’s the internet. Period. 


Your competition is actively  promoting their business online. Why not let your clients know the services you have to offer?


Do Things differently in 2013: attract business through a strong Internet presence whether it is Local SEO, or Internet Marketing or simply adding a blog to your website!

Call us now to learn about our “customer generating” internet marketing options for any business in any industry!

 1-888-828-2212

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Website Must-Haves

admsearc : December 10, 2012 2:33 pm : Uncategorized

Website Must-HavesA website is a vitally important part of your business in today’s world. In fact, it is actually your Front Door to the internet world and many of your customers.  Your website must tell a story very quickly and let your clients know what you do and lead them to do what you want them to do. This can be anything from having them click on “Buy Now” toadding in their contact info or to calling your business number.

A website is fairly complicated you need to portray the following within 10 seconds to keep your potential clients on your site and take the action you want them to take. Research conducted by doctors of cognitive behavior suggests that web visitors subconsciously evaluate your website in less than a second. If they don’t trust or cannot easily find information on your website, they will leave.

*Make sure your phone number is visible

This is for the client that just wants to call you! If this is not visible the client may go elsewhere!

*Make sure your address is clear

This is for the client who wants to visit your business location or store. The address must be clear on the website not only for the potential shoppers, but also for the search engines to know where your business is located.

*You need to portray to your client what your business is all about

You need to let people know who you are, what you have to offer them and why you are the best company that they want to deal with. Without those elements your website may not be standing out from the rest of the competition.

*Lead your client to do what you want them to do.

Do you want your client to call you? Buy products from your website? Request your services? Visit your store? Or to opt-in to your mailing list.

It seems like a lot to take in and accomplish all in 10 seconds We can help you with an analysis and give you expert direction or even a face lift on your current website. There is always room for improvement and the right strategically placed words or contact information can make all of the difference to  have your website convert quickly, thus increasing profits.

Get your FREE website analysis now!

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Local SEO For Businesses Is Crucial!

admsearc : August 30, 2012 5:30 pm : Uncategorized

Marketing for local businesses has become harder and harder as competition increases in local markets. The more competitive a market is, generally the more expensive it become to get your name out there. The yellow pages can be very expensive and every year the number of people using the book decreases. Flyers are good, but the response rate can be very low until a large (and expensive amount) of testing is done to increase those responses. So how is a local business supposed to effectively marketing online without breaking the bank?

Enter, local business marketing on the internet. Each year, more people turn to search engines like Google, Yahoo and Bing to find services in their area. You may have noticed when typing in “plumber” or “plumber Los Angeles” that a number of businesses show up in the results. The people who’s businesses appear at the top of those results get more targeted prospect calls than people who do not show up in those listings. Simply because they have been able to make their website “relevant” for the specific keywords that the user typed in. Thus, the search engines put them on Page 1 and they get all of the FREE leads; day after day while their competitors lose out.

EXPERIMENT:

Do a search for your business type + your geographic location (EX: flood cleanup dallas). Does your website show up on Page 1? Do you even have a website yet? Chances are there are hundreds of people searching online each month for your services, specific to the area you service and they cannot find your site! Without leads or calls,  your business is on it’s deathbed.

We can help change that. Here at The Search Kings we have many many local business clients who utilize our services to get their website more traffic and more targeted leads. The process of optimizing a website (SEO) to get it seen as being relevant to the search engines is what we’re all about. If you think your business could use more customers, more calls and more leads, give us a call today or fill out our form for a FREE website analysis. Don’t let  your competitors continue to take your business from you. Get started now!

 1-888-828-2212

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In Business For 5 Years and No Website?

admsearc : July 26, 2012 8:31 pm : Uncategorized

We were watching the news today when the channel was promoting a city in Utah and the exciting things to do there.  The media was at a local restaurant when the newscaster asked the owner if they had a website. The owner replied “not yet”.  Not yet? They have been open for 5 years what are they waiting for?

It seems as we all research things to do, places to go, new adventures to seek out via the internet, but if you don’t have internet presence you are losing money and customers.  People seem to think “because of the economy our business is not doing as well as it should”.  They say “ Things will pick up when the economy turns around” but why not get those clients who are already looking for your type of business on the internet?

The Search Kings makes it easy with our free website builder where you only are paying for hosting.  You can have us do SEO, Internet Marketing, Social Media Marketing and Video Marketing to help get your business and website even more traffic!  Do you realize that in todays world it is important to have internet presence and The Search Kings can make it affordable for you not only to have the internet presence but also market to your potential new clients.

Take a look at our services have us build you a professional website or just give us a call and let us customize an internet marketing plan that fits into your budget as well as your company’s goals.

CALL US TODAY!

1-888-828-2212

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Groupon’s Stock – Why It Has Predictably Declined

admsearc : July 13, 2012 4:35 pm : Uncategorized

Most everybody has heard of the company Groupon. It offers major deals on restaurants, products and services in you local area and beyond. Who doesn’t want an awesome deal on house cleaning, Italian food, teeth whitening or even used tires? Up to 80% off! Here is the problem.

Business owners make very little money from Groupon’s compensation system. Essentially they brow-beat a business owner into dropping prices for services at 50% less or more. Then they take HALF of the money from the already discounted price. One business owner in Salt Lake City calculated the numbers and realized he would lose $3 per transaction. How can this benefit the business owner if they are losing money everytime?

When the company went IPO it didn’t go so well for Groupon. So far it is valued at less than half of the IPO price. Google offered billions for the 2 year old start-up of which the owner Andrew Mason promptly turned down. Bad move. Combined with the lack of profit for the business owners and logistical issues with redemption of the certificates in certain industries, the business owner side of the Groupon plan is mostly negative.

The author of this article has done extensive research into a particular niche (cleaning services) on multiple forums and after reading the experiences of every business owner from all of the U.S.; not a single owner had a completely positive experience. Mainly because there was little to no profit after Groupon took their fees. How can a public company have a business model which only serves the consumer? It won’t last long because it seems many vendors have already been dissatisfied from the beginning with Groupon and have spread the word to their colleagues.

In Groupon’s defense, a Groupon offer DOES help get the word out about a local business. It could bring in hundreds of new customers or clients depending on how many offers the business owner decides to put out. This can lead to people wanting to use their services again. However, since these owners are in business to make money, that key element to Groupon’s business strategy falls way short.

For local businesses wanting to market their products or services, a more traditional approach is in order. Internet marketing can be very lucrative if one knows how to do it. Between paid online advertising and Search Engine Optimization, a local business can easily acquire customers at a normal profit scale.

To learn more about internet marketing and how it can benefit your local business, contact The Search Kings at 1-888-828-2212 or visit their internet marketing services site.

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